We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for. For example, if you:

  • subscribe to our updates, we will hold your data for that purpose until you unsubscribe or otherwise tell us that you no longer wish to receive such communications; and

  • are our customer, we will hold your data for the purposes set out in this privacy policy for up to six years after the end of our relationship with you.

In some circumstances we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.